Acxiom presents Connect, the first business mobile application to connect data across the digital ecosystem to create better customer experience. By connecting disparate marketing platforms and data silos, both online and offline, Connect enables you to use a new generation of data-driven marketing strategies for targeting, ROI measurement, one-to-one marketing, and more.
Acxiom Connect is an easy-to-use platform to manage every data connectivity needs in a secure and privacy compliant way. You can view your uploaded segment data, examine match rates with your partners, leverage ready to use audience segments from 3rd party, as well as one-click distribute a targeted audience segment to your partners. Over 275 marketing platforms already available through Connect.
Features for all iOS devices:
- Dashboard to track onboarded data
- Target module to manage segment distribution
- Account module to manage profile, and distribution partners
- Ready to use 3rd party audience segments